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About Ted

Ted was one of two airline divisional brands of United Airlines. It targeted vacation locations primarily served by the low cost airline market, in contrast to the company's high-end premium transcontinental brand, United p.s.. "Ted" comes from the last three letters in the United brand name. United marketed Ted anthropomorphically and attempted to personify Ted; it used phrases such as Meet Ted or I've Met Ted.

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Country: United States
Headquarters: Denver
Inception: 2003

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Facts from Wikidata (CC0). Image by No machine-readable author provided. Choster assumed (based on copyright claims). via Wikimedia Commons (CC BY 2.5).

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